The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

From a transparency perspective, we may video aspects of the judging session to show on the evening and to give entrants an insight into why a winning entry was chosen.

All judges are advanced SEMrush users, and SEMrush will be the primary software which will be used to define the success of the campaign.

In the judging process, SEMrush as a company remains neutral and no one from the team takes part in the judging.

The panel consisted of industry leaders and experts from Australia, as well as those who have an international presence in the search industry.


The 2019 panel will be announced shortly.

Jeremy Cabral

COO, Finder |

Jeremy is part of the founding team and the COO of Finder. Having successfully grown into Australia's largest comparison website, Finder is now expanding globally with the goal of becoming the world's largest comparison platform. Together with his incredible team of talented digital marketing professionals Jeremy have helped improve financial literacy in Australia and assisted millions of people in Australia to make better informed decisions.